Despite the bustling comics scene here in Los Angeles, it’s not all sunshine and ponies.
Diamond Comic Distributors, by far the biggest and most powerful international distributor of comic books and associated products delivering to comic book stores and specialty shops, is closing its Los Angeles distributor center/warehouse this March. How does this effect us readers? Probably not much, at least directly. That is, as long as your local shop can still get their shipment of new comics. And afford it.
The final shipment from the LA center will be the first week of January. After that, the southern California area (and beyond) will instead be serviced by a Diamond distribution center almost 2,000 miles east, in Olive Branch, Mississippi. In their notice to effected comic shops, Diamond stated, “based on our quality control monitoring of shortages, damages, and overages, the Olive Branch facility consistently scores on par with Los Angeles”. Given the errors and frustrations some local stores have had with Diamond, that’s probably not very comforting. According to Bleeding Cool, this brings the count of Diamond’s warehouse facilities to 4, down from 24 at one time.
The same week the Olive Branch center takes over, Diamond begins it’s new Day-Early Delivery program for all of its customers, where instead of comics arriving to stores Wednesday morning to go on sale that same day, comics will be delivered Tuesday with a street date of the following day. This should help pad out any delivery delays during the transition. However comic shops must pay a fee to be included in the program, which apparently pays for “secret shoppers” to make sure stores are obeying street date rules. So if they don’t pay in, stores will instead receive their boxes of comics early Wednesday morning for a same-day scramble to get comics sorted, counted, displayed and pulled for subscribers.
Another factor is that some stores opt to drive themselves to the distribution center and pick up their orders, instead of paying for UPS to drive comics to their store. With the LA distribution gone, will stores be forced to pay for deliveries? Diamond says no, for now. A pick-up location will be determined for those stores, at no additional charge. While that’s great, I can’t imagine that’s something they’ll keep doing forever. What’s the point of closing a distribution center if you still pay the rent on a pick-up location?
Comic stores often operate on a slim profit margin, especially smaller stores. With shrinking sales, will these new fees force some stores to rethink doing business?
And what of Diamond’s Los Angeles employees? If they’re willing to relocate to Mississippi, some may still have a job. According to ICv2: “Long-time Diamond Regional Manager James Nash will relocate from Los Angeles to Olive Branch. Other staff has been encouraged to apply for positions in Olive Branch after their tenure in Los Angeles ends at the end of March.”